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FREE SHIPPING ON ORDERS $50+

NEW DROP

the bronzer

Talc-free, buttery-soft, waterproof, and not orange - need we say more?

BUNDLES

THE ESSENTIALS

Everyday essentials you'll actually use.

Makeup Backed by 20+ Years of Complexion Science.

Founded by burn survivor turned skin expert Basma Hameed, BASMA creates makeup that works with the complexity of skin IRL.

BACKED BY 20+ YEARS OF SKIN EXPERTISE

30-DAY HASSLE-FREE RETURNS

SHADE MATCH GUARANTEE

2,000+ 5-STAR REVIEWS

CLEAN BEAUTY

VEGAN

PARABEN-FREE

AS SEEN ON

BEYONCE | KIM KARDASHIAN | KOURTNEY KARDASHIAN | VANESSA HUDGENS | TYLA | OLIVIA CULPO | CHARLI & DIXI D'AMELIO | SARAH HYLAND

Makeup meets 20+ years of pigment science

Founded by burn survivor turned skin expert Basma Hameed, BASMA creates makeup that's designed to work with the complexity of skin IRL.

THE BUZZ

"BASMA’s Foundation Stick lives up to all of its TikTok hype. The foundation seamlessly melted into my skin and became one with my complexion. This stick foundation feels incredibly lightweight on my skin and it glides on like butter."

-Anvita Reddy from Pop Sugar